The Resurrection of Nokia's Legendary 3310.

Back before the iPhone was a gleam in Apple’s eye, Nokia was the smartphone vendor everyone was trying to beat. For over a decade, Nokia dominated the smartphone and feature phone markets — and one of the devices that cemented its position as an early leader in the cell phone industry was the Nokia 3310. Now HMD Global, the company that manufacturers devices for Nokia, will refresh the device for MWC 2017 with the same candybar design, according to Evan Blass at VentureBeat.
At first glance, the Nokia 3310 doesn’t look like the kind of device anyone would care about in 2017. The original phone launched in 2000 with features like an 84×48 monochrome screen, games like Snake II, a calculator, a stop watch, and a reminder function. The 3310 could store seven custom ringtones, and supported SMS messages of up to 459 characters. In 2017, these “features” are so basic they could practically be integrated into a toaster.
Does a feature phone make any kind of sense in 2017? I’d argue that it does, in certain cases, and depending on how Nokia designs the device. The Nokia 3310 was legendary for its durability, and has been known to survive virtually every type of abuse we have a name for. It wouldn’t entirely surprise me if NASA tossed a few of them outside an airlock of the International Space Station and then retrieved fully functional hardware from the bottom of the Atlantic a few years later. The Nokia 3310 was an absolute tank.


The trick for Nokia will be balancing nostalgia, form factor, and capability. If you wanted to put a higher-resolution display on the old Nokia, you might also want to make it a bit bigger — but not to the point that the phone loses its legendary durability. It’s an interesting balancing act, and we’ll be curious to see what they roll out.
HMD Global is also launching several other Android devices at MWC this year. The Nokia 6 (5.5-inch display, 1080p, Snapdragon 430, 4GB of RAM), the Nokia 5 (5.2-inch display, 720p, Snapdragon 430 and 2GB of RAM) and the Nokia 3 — a device we don’t know much about yet, but that Nokia plans to sell for €149 (roughly $158). The company is hoping that these low-end devices will spur demand for its products, helping it re-enter the phone market after disastrous business decisions and Microsoft’s buyout effectively killed its product lines. Hopefully the new 3310 will build on what made the old one great, contain intelligently conceived updates, and act as a low-cost cellular option for people who need a solid, rugged device with long battery life more than they need a whiz-bang gadget with all the bells and whistles.

(Source: https://www.extremetech.com/mobile/)
* Vocab:
- resurrection /rɛzəˈrɛkʃ(ə)n/ (n): a comeback of something that is thought to have disappeared can be popular again, the time when Jesus comes back, returns to life after his death.

- A gleam of..(n) /ɡliːm/ : a small amount of something, a clear light reflected from something.
e.g.: she often sits by the lake to see the gleam of moonlight on the river.
- to cement one’s position /sɪˈmɛnt/: make one’s position stronger, ensure one’s position to be top in a competition.
e.g.: Chelsea team cemented it position in the first season of Premier League.
- spur something (v) /spəː/: make the demand happen sooner or stimulate something to develop or be more active.
e.g.: The government plans to have a tax exemption on its automotive industry will spur the sales of cars
- rugged (adj) (equipment, gadgets, etc.) /ˈrʌɡɪd/: long-lasting or designed to be used in any harsh conditions.
e.g.: They are going to buy a rugged car for their upcoming vacation like Fortuner 2016.
         IPhone 6 used to be a less rugged one on account of the fact that it’s bendable on its release.
Share on Google Plus

About tri vo kim

Thank you for spending your precious time to have flipped thru lessons. I am doing my best to upload more and more selective articles with further elaboration of vocabulary and structure. Bookmark my Blog for keeping updated with latest lessons or drop me some lines via my BBM: 2C275701